PR Laang builds software platforms, the AI agents that work inside them, and Delite.house, the orchestration engine that runs teams of agents on real engineering work.
Systems delivered for
Products
Every product here started as an internal tool and now runs in daily production work.
Agent orchestration
Delite.house turns one task into coordinated work for a team of AI agents. It plans, assigns, verifies and learns from every run. Practically all PR Laang engineering goes through it.
Measured against a single top-model agent on the same work.
How Delite.house worksReasoning monitor
Reads how other agents reason. When an agent leans on a general statistic, a popular myth or a pattern skewed by its training data, the watcher flags it and asks the questions that would settle the case.
Customer service agent
Answers customers, sorts out confused or conflicting requests and changes bookings within the company's business rules. Cases that need a person go to one, with the whole conversation attached.
Secure file transfer
Sends large files to clients and partners through end-to-end encrypted links. Links carry an optional password and an expiry date, and one transfer holds up to 100 GB.
Invoicing and bookkeeping
Invoices, payment reminders and Danish and EU VAT for small companies and freelancers. The accountant gets a clean export at the end of every period.
Open source
Real 3D loaders and progress indicators for the browser. A built-in engine renders on WebGPU or WebGL and falls back to Canvas 2D. Delite.house wrote the entire codebase, and the source is public.
View on GitHubDelite.house
Four stages, repeated for every piece of work. Nothing moves to the next stage until it has been checked.
The most capable models break the task down and record the purpose behind it, along with every decision made so far.
Sub-tasks run side by side. Each one goes to the agent with the best record for that kind of work.
Output becomes structured data and passes deterministic checks before anything is built on top of it.
Every result is scored. The scores decide who gets the next task, so the engine improves with use.
Method
A product is specified once, in detail. Code is generated from that specification and generated again when better models arrive, instead of being patched by hand year after year.
Client systems
Platforms, engines and AI systems running at companies across Denmark, the UK and Europe.
MovieStarPlanet
Core infrastructure and performance engineering for one of the world's largest social networks for children.
Finch Hill
An AI business intelligence platform that adapts its analysis to each small or medium-sized company using it. PR Laang sets the technical direction and leads the build, with Delite.house running inside the product.
Private brokerage
Market analysis models that read price data bar by bar and score trading setups. A public version runs on real market data and takes any real ticker.
Open the demoFFRANK Limited
A neural network engine that finds hidden connections in large datasets. It ran in production years before large language models arrived.
Vodafone
Interactive touchscreen software for Vodafone's Experience Stores, rolled out across Europe.
Nintendo, Sony PlayStation, Hasbro
Promotional game engines with C and C++ backends, built for large online campaigns including Pokémon.
BBC, Heathrow, Standard Chartered, Saab
Custom real-time graphics and motion systems for broadcast, airport displays and corporate presentations, with Saatchi & Saatchi on the creative side.
ArealCity
A web hosting and social platform serving more than 80,000 customers, with infrastructure and operations run in-house.
Also delivered
Services
Agents that work inside existing systems. They read requests, apply business rules and act, with a clear handover to people. Workflows are mapped first, so automation lands where it saves the most time.
New platforms and complete replacements of legacy systems, migrated while the business keeps running. TypeScript, Node.js, C#, C and C++ on cloud infrastructure with full observability.
Interim CTO, technical due diligence, architecture reviews and team setup. The advice comes from people who also read the code.
Graphics engines, WebGL and WebGPU, shaders, motion and touchscreen installations for products where the visual layer needs serious engineering underneath.
Company
PR Laang is a Copenhagen software company founded by Rune Laang, a software architect whose work runs from graphics engines and campaign platforms in London to the core team at MovieStarPlanet and production AI agents today.
Architecture and hard technical problems are the centre of the business. AI tools are used deliberately: every task gets the right model, the right setup and a clear point where a person takes over.